LAURELS is the consulting practice of Jessica Lauretti, a media & tech executive, entrepreneur and advisor based in New York City. She has a diverse background working at the intersection of business and creativity and has expertise in building new ventures across the immersive tech, social impact & new media landscapes. She has been profiled by The New York Times and has appeared on live broadcast television on CNN's Daily Share.
Her professional career spans the startup media & tech world from a global executive role at immersive tech startup RYOT to a development role at social impact startup Purpose and a production role at new media disruptor VICE. She is currently Founder & Principal at LAURELS, a consulting practice that works with executives and startups on building new ventures. She is an award winning Creative Director and Executive Producer who has spoken at keynote events to thousands around the world and served on the Advisory Council of Google News Lab's Journalism 360 Program.
Additionally, she has over a decade of teaching artist and education experience having worked as an educator at School of Visual Arts and Museum of the Moving Image, launched and managed after school programs for under privileged youth at Young Women’s Leadership Foundation and City Parks Foundation and partnered with festival programmers to teach youth filmmakers around the Nantucket and Tribeca Film Festivals.
She was a singer in the band This Frontier Needs Heroes and Co-Founder of Heroic Endeavours Records. She’s released 3 albums, premiered her music on SPIN and toured the world. She has directed a dozen music videos and shown her art work around the globe. She is currently working on a book about women and leadership. She aims to tell stories to modern audiences that reflect on the human experience.
She is represented by Charlie Olsen at Inkwell Management for her literary work and Ellis Trevor at Chartwell Speakers for Speaking Engagements.